How to Prepare Your Home for Real Estate Photography: A Step-by-Step Guide

by Anna Kalashnikova

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When listing your home for sale or rent, you want to make the best first impressions, and real estate photography plays a crucial role in capturing people’s attention. High-quality photos can make your property stand out online and attract more potential buyers. Preparing your home for a professional photography session ensures your property looks its best. Follow these expert tips to maximize your home’s appeal.

1. Declutter and Depersonalize

Make the place as neutral as possible. That allows buyers or renters to imagine themselves living in this home.

• Remove personal items: Store family photos, personal collections, and children’s artwork.

• Minimize clutter: Clear countertops, organize bookshelves, and hide any excess items in storage.

• Simplify décor: Opt for neutral and minimalistic touches that appeal to a broader audience.

2. Deep Clean Every Room

Spotless homes look much better on photos.

• Vacuum and mop floors.

• Dust all surfaces, including shelves, furniture, and ceiling fans.

• Clean windows and mirrors for a bright, polished look.

3. Enhance Curb Appeal

The exterior is often the first photo buyers see. Make it shine!

• Mow the lawn, trim bushes, and clear walkways.

• Add a touch of color with fresh flowers or a seasonal wreath on the door.

• Ensure garbage bins, hoses, and tools are stored out of sight.

4. Stage for Success

Highlight your home’s best features with thoughtful staging.

• Arrange furniture to create inviting, open spaces.

• Clear all walkways

• Add cozy elements like fresh throw pillows or a soft blanket.

• Display fresh flowers or a bowl of fruit for a pop of natural color.

5. Maximize Lighting

Proper lighting makes photos look bright and vibrant.

• Open curtains and blinds to let in natural light.

• Replace burnt-out bulbs and use warm-toned lighting.

• Turn on all lights during the shoot, even in closets or hallways.

6. Prepare Each Room

Tailor your efforts to ensure every space looks its best:

• Kitchen: Clear countertops, hide small appliances, and add a simple centerpiece.

• Bathroom: Remove toiletries, replace towels with fresh white ones, and close toilet lids.

• Bedrooms: Make the beds with clean, neutral linens and remove clutter from nightstands.

Final Thoughts

Investing time and effort in preparing your home for real estate photography can make a significant difference in attracting buyers. By presenting a clean, inviting, and well-lit space, you can ensure your property stands out in online listings and creates a lasting impression.

Looking to sell your home or need more staging tips? Contact me today to get started on showcasing your property in the best light!